JORGE FERNANDO GUZMAN
CO-FOUNDER & CHIEF EXECUTIVE DIRECTOR
With over 12 years of experience working in the private and public sector, Jorge Fernando Guzman serves as the Chief Executive Director and co-founder of Hispanicpros, LLC.
Outside of Hispanicpros LLC, Jorge serves as the microenterprise developer at Hacienda Community Development Corporation (Hacienda CDC), a nonprofit organization that provides affordable housing, economic advancement, and educational opportunities to low-income Latino and non-Latino families in Portland, OR. In his position, Jorge helps entrepreneurs develop new and existing businesses through coaching and consulting. Previously, Jorge managed Hacienda CDC’s Mortgage Payment Assistance Program in Multnomah County for the State of Oregon. Prior to his work at Hacienda CDC, Guzman was the Operations and Compliance Manager for McGee Wealth Management, Inc. Read more.
Francisco Garbayo is a senior professional with extensive experience and passionate interest in emerging markets with a concentration in the Latino community.
Experienced in serving multinational organizations, start-ups, and turnaround companies, Francisco is a business leader who consistently builds and develops organizations. He is a seasoned performer demonstrating achievement by aligning corporate marketing and personnel capital management strategies to achieve business objectives.
With charisma, insight and cultural knowledge, Francisco is the leader and content expert for Hispanicpros LLC’s Latino consulting initiative. He is regionally-recognized for building relationships among the Latino community. Prior to Hispanicpros, Francisco delivered astute marketing strategy to help build Latino membership at Regence BlueCross BlueShield. Before coming to Regence, Francisco spent more than 20 years in human resources management, including tenure at Qsent as VP of Human Recourses.
Francisco’s competency is proven in guiding companies and their people through periods of growth in evolving markets. He currently serves on the board of directors of All Hands Raised and Mount Angel Abbey.
Eliana Rodriguez is an accomplished communications professional. She brings a wealth of experience and expertise in story telling, media relations, website maintenance, social media, event planning, marketing, video production, and graphic design.
At Hispanicpros LLC, Eliana is responsible for managing and updating the website, electronic newsletter, and social media channels. She will also support the development of press releases, marketing materials, and other communication activities.
Born and raised in Austin, TX, Eliana moved to San Antonio, TX to attend Our Lady of the Lake University (OLLU). She is a Cum Laude graduate and holds a Bachelor of Arts degree in Communications Arts with concentrations in Public Relations and Journalism and a minor in Business Administration. Eliana is bilingual in English and Spanish.